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About Tracie Thor

Passionate about helping you

Welcome to my coaching practice. I support you with consistent accountability, timely feedback, and resource recommendations, ensuring that insights from our sessions translate into tangible results. Whether it’s mastering delegation techniques, refining communication strategies, or establishing self-care rituals, I am committed to meeting you where you are and walking beside you as you cultivate sustainable success across every area of your life.

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My coaching style is different from traditional, generic approaches. I provide highly personalized and actionable strategies to help you overcome your unique challenges—whether that’s improving communication, managing stress, or creating a more balanced lifestyle. Rooted in both relationship and results, my coaching empowers you with consistent support, accountability, and tailored guidance that considers every area of your life. This comprehensive and compassionate approach ensures each session moves you closer to lasting success and genuine fulfillment.

Expertise and experience

Professional Qualifications

Education

  • MA in Organizational Management (MAOM)

  • Trained in Strategic Talent Planning & GE's Change Acceleration Process (CAP)

Certifications

  • ICF Associate Certified Coach (ACC)

  • City of Austin’s SMBR Certified as WBE 

  • Thors Leadership Coaching and Consulting Services, LLC 

  • Certified Executive & Neurolinguistic Coach

  • Certified OD Practitioner & Transitional Life Coach

  • Certified TruScore 360 Assessment

  • Certified DISC Profile Analyst (CDPA)

Experience

I’ve led and coached teams and individuals across corporate and nonprofit environments through complex change, growth, and uncertainty. At the same time, I’ve supported loved ones through serious illness and end-of-life stages. These personal and professional journeys shape the dual lens I bring to every coaching session: strategic insight balanced with deep empathy and care.

Specializations

I empower leaders, caregivers, and organizations to thrive through change by combining strategic insight, emotional resilience, and compassionate coaching. My personalized, evidence-based approach transforms challenges into sustainable growth, balanced living, and meaningful success.

Approach

I guide clients through a signature 5-step journey that blends meaningful dialogue with proven, evidence-based strategies. The result? Challenges become opportunities for growth, and burnout transforms into breakthrough. Whether you’re a leader navigating uncertainty, a caregiver seeking balance, or an organization striving for alignment, my mission is simple: to help you thrive.

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The 5-Step Coaching Journey

  1. Consultation – Clarify your vision, priorities, and needs.

  2. Assessment & Discovery – Uncover challenges, barriers, and hidden opportunities.

  3. Strategy & Planning – Create a tailored roadmap designed for impact.

  4. Execution & Evaluation – Take action, track progress, and refine along the way.

  5. Sustainability – Strengthen habits and mindset to ensure lasting success.

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